What we do for you
- Uncover your story. During the introduction we dig deeper: why do people stay with you, what makes the work different from your competitors, what do your colleagues say themselves?
- Adverts in your voice. No agency speak, but "we" and "our team", with the salary and the terms simply included.
- Real imagery. Photos and short vacancy videos of your own workshop, van or office and your own people, instead of stock photos.
- Measure what works. We see per advert how many people respond and adjust towards the message that resonates best.
When does it pay off?
Employer branding pays off especially if you recruit regularly, if you compete with larger employers in your region, or if your vacancy has been open for a while without the right responses. For an installation company with fifteen employees, the battle for staff is just as fierce as for a multinational, only without an in-house marketing department.
How it comes together in a campaign
With us, employer branding is not a separate project. It is built into every recruitment campaign: the message, the imagery and the tone of the adverts. Put simply, employer branding is how you present yourself as an employer, so that the right people recognise themselves in your vacancy before they have even applied.